atoned body: 100 class mug
i've worked with mercedes delusive and atoned body since post brand launch. product, marketing, whatever needs making.
this mug was for the 100 class milestone. mercedes wanted something that marked the moment without being corny. no trophies, no certificates. just something you'd actually use.
the illustration ties back to the brand but doesn't hit you over the head with it. you show up 100 times, you get something that reminds you consistency compounds. then you drink your coffee out of it before the next class.
instagram: @atonedbody
website: atonedbody.com
illustration: lorin brown


